Our Blog
Affiliate Lab Course Review
The Affiliate Lab is a robust course for teaching the ins and outs of the online marketing business. As it's titled, the focus is on affiliate marketing types of sites, but you need to know that Matt puts so much information in this overall product that it goes...
Press Release: Red Fin Marketing joins 1% for the Planet
FOR IMMEDIATE RELEASE For more information, contact:Cate Starmer, 1% for the Planetcate@onepercentfortheplanet.org+1 (802) 861-0460 Red Fin Marketing Announces Membership with 1% for the PlanetSan Jose, California, May...
Reaching the Millennial Audience
Every generation seems to have some generalizations attached to it. For example, the mid-century "greatest generation" is now popularly identified with overcoming obstacles with a can-do attitude. The of the 1960's generation is painted as about flower-power, free...
Search, Web Design, and Audience Insights – March 2017
Staying fresh on digital marketing trends is critical as not only are things evolving quickly, but one's efforts can quickly become obsolete. Here are 4 top Google insights for every organization to be aware of and respond to with their online marketing strategy: 69%...
Red Fin Marketing now an official badged Google Partner
We are happy to announce that Google has recognized our expertise in the Google Search platform and our actual results with clients to name us as part of the elite badged Google Partner program. While anyone can study and pass certification exams from Google around...
Is Organic Search Dead? (Part 2)
Based on research and testing that was done on Google Search results back in December of 2015, we wrote the following article: Does SEO Matter Anymore?. Well, here we are three months later and that Google testing has not only become a reality with up to 4 paid ads...
Vanity Search Results Coming to Google Search?
Google has been working on a pretty remarkable change of how user search results may soon look. Celebrities and businesses may be able to provide a rich experience about their message to Google Search users in the future. Check out the article from The Verge below:...
Does SEO Matter Anymore?
The title of this post is not meant to be typical Internet click-bait, really. I'll prove it to you with four simple Google searches I just performed. Take a look: You'll see 4 searches covering four different services in four major cities of the US. The results? ...
Red Fin Marketing a Specialist in Every Google Product
Red Fin Marketing is pleased to announce that not only have we been a certified Google Partner, but we are also a specialist in every Google advertising product that they offer. Google's Partner organization recently held a "5pecialist Challenge" for the partner...
Facebook now provides all nonprofits with “Donate Now” button
Facebook rolls out a “Donate Now” option for all nonprofits, beyond the limited partners it started with in the past. This will be a good tool for charities to look into leveraging for their efforts.
Google Gets Rid of the “7-Pack”; enter the Snack Pack!
We always say how Google never stands still and continues to make changes, small and large, in how it runs its game. The latest iteration of that is the overnight disappearance of the local business “7-Pack” and its replacement now with the so-called “Snack Pack”.
Google Hiring SEO Manager
This may seem amusing to us in the business of doing SEO. Given that Google is the dominant player in the search engine space and, yet, they themselves need to focus on doing this right! A great lesson and reminder on just how critical this is for your business & online presence. See this recent job posted by Google on their website.
“Google Manipulates Search Results”
Some serious accusations and another legal case in the EU are heating things up in the Search space. This is interesting to view in terms of industry news, but also potential evolution of how search is done and how that manifests itself for businesses online....
Yelp Starts Showing Evidence Of Review Fraud
Since Yelp, Google, and others are directly in the business of delivering relevant and valuable information to their users, businesses need to ensure they have an effective strategy of credible ways to build the trust in their business…